Brand Advocates

Authors

  • Ritwick Kundu Bharati Vidyapeeth, New Delhi

DOI:

https://doi.org/10.37591/jltcpl.v5i1.1058

Keywords:

Legal, surrogate marketing, cable T.V. networks act, COTPA, advertisement

Abstract

The legal and marketing worlds are dynamic and challenging in nature. Life in these professions is
moving at a very fast pace because the legal world is going through amendments now and then and
the world of marketing is in the phase of digitalization. Apart from that, they share the fact that they
both represent their clients. In the legal world, it could be a person, natural or artificial, and in the
marketing world, it is the brand (company).

Published

2022-09-23