Brand Advocates
Keywords:
Legal, surrogate marketing, cable T.V. networks act, COTPA, advertisementAbstract
The legal and marketing worlds are dynamic and challenging in nature. Life in these professions is
moving at a very fast pace because the legal world is going through amendments now and then and
the world of marketing is in the phase of digitalization. Apart from that, they share the fact that they
both represent their clients. In the legal world, it could be a person, natural or artificial, and in the
marketing world, it is the brand (company).
References
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8. The Cable Television Networks (Regulation) Act, 1995. Indiankanoon.org. Published 2020. Accessed July 18, 2022. https://indiankanoon.org/doc/1776076/
9. Mansi Sharma, Kanchan Srivastava. Surrogate ads of tobacco & liquor not only illegal but also unethical, say experts -Exchange4media. Indian Advertising Media & Marketi ng News – exchange4media. Published 2022. Accessed July 18, 2022. https://www.exchange4media.com/advertising-news/surrogate-ads-of-tobacco-liquor-not-only- illegal-but-unethical-too-say-experts-116264.html
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